About me

Creating clear, trusted experiences where people and AI work together.

Great product design isn’t just about what users see—it’s about what they understand, trust, and accomplish. I believe the best UX happens when human needs, AI capabilities, and business strategy align. Over the past 25+ years, I’ve led design for AI-enhanced, data-rich enterprise products that serve millions. My work spans industries—from healthcare to hospitality to SaaS—and reflects a deep focus on simplifying complexity at scale.

At Salesforce, I helped shape Einstein Search, including its generative AI answer features—turning natural language queries into clear, contextual insights across the platform. Before that, I led UX at Marriott Vacations Worldwide and Aspire Health, where I brought clarity and cohesion to fast-moving, high-stakes product environments

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How I Work

My approach blends systems thinking, deep user empathy, and cross-functional collaboration. I partner closely with PMs, engineers, researchers, and stakeholders to move from insight to execution—aligning every pixel to product vision and business goals.

Whether building end-to-end journeys, scalable design systems, or AI-integrated tools, I focus on outcomes: better decisions, reduced friction, and measurable value for both users and the business.

AI, Strategy & What’s Next

Having built AI-integrated products long before the current boom, I’m now leaning deeper into the next era of AI-native UX. I’m exploring opportunities to help organizations design more intelligent, transparent, and trusted systems—where AI doesn't just answer questions but guides, empowers, and connects.

If your team is building something bold, I’d love to talk.